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Archive for November, 2009

One Movement, Many Networks

Posted by Michael

Photo of Bill Liao
Image via Wikipedia

Please check out our new network page.

We have now established networks on several different social networking sites such as Facebook, XING an wiser Earth ahead of the COP15 in Copenhagen.

Please invite everyone you can to join us so that we can build the most possible momentum ahead of the conference.

Bill Liao will be tweeting live from the conference as often as he can so please also follow him on twitter @liaonet

Also check out the latest information on our own network.

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SIERRA MADRE, CA - MAY 29:  Seventieth anniver...

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I have just emptied my spam mail filter, and luckily I didn’t just click delete.

I found 4 emails between all (the other) garbage of incredible high value.

They all told me I got a lot – and I mean really a lot – of money waiting for me to collect.

They were totaling more than $58.8 mil American dollars and I believe that kind of money would mean a overwhelming difference to almost anybody. Even a fraction of the amount would really make my day.

All I had to do in oder to collect the money, was to pay a ridiculous small fee ($2500) to one of the mailers, and just return with all my personal information, including my bank account (and to one even my password (?) ). Then the – to me totally unknown – mailer would send me the money right away.

Of cause I did as asked immediately! Who wouldn’t?!?

There is only one thing I wonder about: Why is the emails I received all sent to ‘undisclosed-recipients:’ and why the sender needs my data, if they know me already?

What I really wonder about, is how in the world, anyone fall into those kind of traps.

Some have to, or those scams wouldn’t be all over – or???

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To be able to follow up is what drive sales, and as an Internet marketer, it is easily done, using an autoresponder system. But many people don’t know how to write the e-mail messages they need in to fill into the autoresponder in order to actually use this fantastic tool.

Don’t let that keep you from increased profits! To write powerful messages to increase profits, is not that hard if you just follow a few simple steps:

Address the Reader

Try to write as you talk, and make the reader feel like they are having a face-to-face conversation with you. Try using ’simple’ words as if you were talking to a colleague or a good friend. If you can get the reader to feel an acquaintance with you, the audience will pay a lot more attention to what you write.

Headline Creation

Many copywriters spend more time creating a catchy headline, than then do writing the rest of the copy. If your headline do not grab the prospects attention and pull him in immediately, the rest of your copy is most likely not to be read. The headline makes the difference if you prospect follow to the end. Most times I wait to create the headline until I have finished the copy.

Pull In the the Reader

First thing you have to convince your reader that your email is worth reading. Make your first sentence or two very catching. You could do that by making a bold statement. Try to appeal to your readers emotions, or write something funny or even ridiculous. Then tie the headline with the rest of your copy.

Present the Product

Once you’ve caught the reader’s attention, it is time to introduce your product or service for the prospect. Tell your reader what is the product your are trying to sell, and what does it do?

Keep the explanation very short and clear. Remember, people’s attention spans are pretty short today. Get to the point.

Your Product’s significance

Now directly target your prospect and clearly explain how your he or she will benefit from your product. Make this section ‘long’ and rich and give some examples of variety of the uses of what you try to sell. Keep in mid though it’s human nature for people to simply want to know “What can I gain here?” or “How can this solve my current problem.” It’s not so much about the features of your product it self, as about the benefits the product provide; comfort, status, wellness, success……….

Make the most out of this section to clearly explain how your targeted readers can benefit from your product.

Lead the Prospect to Make the Purchase

It might sound strange to you, but this step is really necessary. People must have clear instructions. Most times they won’t just figure out what to do next. Far to often people fail to make the purchase, even when they are genuinely interested. A clear call to action by telling the prospect exactly how to buy your product, cuts down on buyer ambivalence.

Don’t be to pushy, but seal the deal and tell the potential customer exactly how to purchase the product and to do it now.

Remember to end each follow up message with your own contact information, also to include a way for your reader to unsubscribe from your contact list.

If you keep this steps in mind when you are writing, you will get, as well as keep, your audience attention almost every time.

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Johns Wu, a 22 year old entrepreneur from San Marino, CA, USA has created blogging history. He has managed to sell his blog, which he worked on for only two year for a staggering US$ 15 Million.

His blog was powered by WordPress, which has become the blogging software choice for many new bloggers.

Wu’s blog was a financial blog located at the domain: www.Bankaholic.com . He blogged related to personal finance: credit cards, bank rates, loans…

Google trends showed that he was getting approx. 8000 unique visitors to his blog daily. His blog Bankaholics had an Alexa Ranking of 41,904.

The Bankaholics blog was managed as a one man operation by Jons Wu. The man revenue stream were from Google Adsense and other finance related affiliate programs.

A financial information site called BankRate purchased his blog for a massive US$ 15 Million. BankRate negotiated to pay $12.4 million up front, with the remaining sum to be paid over the next 12 months, based on performance. Johns was offered to stay on and assist with the transition for an unspecified time.

This goes to show that finance is a really popular blogging topic. With hardwork and determination most bloggers can start to earn a full-time income from their blogging. You will need to spend time one producing blogs that are of the highest quality.

The income generated from your blog will be determined by the quality of traffic to your blog, the number of posts, and subject of the blogs. The other crucial element is the interaction between your visitors.

If the visitors to your blog like the content, they will keep on coming back and also bring their friends. As your blog starts to grow it will attract more and more visitors and create a buzz on the internet, this can lead to exponential growth in traffic and revenue for you.

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So how do you choose an affiliate program?

Ask questions first before you join an affiliate program. Do a little research about the choices of program that you intend to join into. Get some answers because they will be the deciding point of what you will be achieving later on.

Will it cost you anything to join? Most affiliate programs being offered today are absolutely free of charge. So why settle for those that charge you some dollars before joining.

When do they issue the commission checks? Every program is different. Some issue their checks once a month, every quarter, etc. Select the one that is suited to your payment time choice. Many affiliate programs are setting a minimum earned commission amount that an affiliate must meet or exceed in order for their checks to be issued.

What is the hit per sale ratio? This is the average number of hits to a banner or text link it takes to generate a sale based on all affiliate statistics. This factor is extremely important because this will tell you how much traffic you must generate before you can earn a commission from the sale.

How are referrals from an affiliate’s site tracked and for how long do they remain in the system? You need to be confident on the program enough to track those people you refer from your site. This is the only way that you can credit for a sale. The period of time that those people stay in the system is also important. This is because some visitors do not buy initially but may want to return later to make the purchase. Know if you will still get credit for the sale if it is done some months from a certain day.

What are the kinds of affiliate stats available? Your choice of affiliate program should be capable of offering detailed stats. They should be available online anytime you decide to check them out. Constantly checking your individual stats is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor of your site. A hit is the one clicking on the banner or text links.

Does the affiliate program also pay for the hits and impressions besides the commissions on sales? It is important that impressions and hits are also paid, as this will add to the earnings you get from the sales commission. This is especially important if the program you are in offers low sales to be able to hit ratio.

Who is the online retailer? Find out whom you are doing business with to know if it is really a solid company. Know the products they are selling and the average amount they are achieving. The more you know about the retailer offering you the affiliate program, the easier it will be for you to know if that program is really for you and your site.

Is the affiliate a one tier or two tier program? A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the on the sales generated by any affiliate you sponsor in your program. Some two-tier programs are even paying small fees on each new affiliate you sponsor. More like a recruitment fee.

Lastly, what is the amount of commission paid? 5% – 20% is the commission paid by most programs. .01% – .05% is the amount paid for each hit. If you find a program that also pays for impressions, the amount paid is not much at all. As you can see from the figures, you will now understand why the average sales amount and hit to sale ratio is important.

These are just some of the questions that needed answering first before you enter into an affiliate program. You should be familiar with the many important aspects that your chosen program should have before incorporating them into your website. Try to ask your affiliate program choices these questions. These can help you select the right program for you site from among the many available.

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Biodiversity on a 15-year-old reforested plot ...

Image via Wikipedia


Deforestation has preceded the collapse of several civilizations!

We are building a new organization with resources and partners to reforest 20 Million Square Kilometers of our precious Earth.

Discover how to repair the world in a safe and a natural way while creating food, water and jobs for the world as well as employing the worlds poorest people to help save us all.

For a start you can help by spreading the word and sharing the below video.

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Or even better: You can join our movement @ http://www.weforest.com.

When you join WeForest, you are asked to make an optional one-time donation to WeForest’s reforestation program. The donation is optional – but could be as low as $5.95.

If you would like to join, but do not wish to donate, or just can’t afford it, you are very welcome even as a free member.

You are welcome join us at Facebook as well: http://www.facebook.com/WeForest

Welcome at
WeForest.com | WeForest.org

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In the News back in 1993 when the Internet was just making its premiere in the world.

This is GREAT, and shows how unpredictable the future really is :)

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